Spark Realty, LLC BBB Business Review
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MATT SNEYD

Matt's journey in real estate is a remarkable one, built on a foundation of hard work, mentorship, and an eye for opportunity. Starting out at just 19, he and his father launched a real estate investment company, quickly making an impact by reviving homes throughout the Salt Lake Valley. With a strong belief in "copying genius, not creating mediocrity," Matt surrounded himself with the industry's top minds to learn from the best. This drive to continually learn and evolve led him to flip over 150 homes, providing him with a solid understanding of both the residential and commercial real estate markets.

Transitioning into commercial real estate, Matt expanded his horizons by taking on over 18 development projects throughout Salt Lake. His work spans a diverse range of developments, including apartments, townhomes, light-flex industrial spaces, and live/work properties, all of which showcase his versatility and keen market insight. At the core of his current business, Matt and his team focus on finding off-market development opportunities, taking raw land to fully approved, shovel-ready projects. Occasionally, they even take projects to the finish line by building and holding properties for long-term investment.

Matt's wealth of experience covers various facets of real estate—from buying and selling to rentals, short-term rentals (STRs), and commercial development. Despite his professional success, he's also a passionate outdoorsman, taking full advantage of the natural beauty that Utah offers. His business philosophy is rooted in honesty, integrity, and respect—values that not only drive his professional life but also contribute to the continued success of his company, Rooted and Co.

With a wide range of expertise and a commitment to doing things the right way, Matt continues to make waves in the Salt Lake real estate scene, all while maintaining a grounded, family-oriented approach to his business and personal life.

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Spark Realty, LLC

UT principal broker Graig Griffin

UT Lic. 5506929-PB00

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